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The business of copywriting: What to include in your copywriter agreement for clients

As a copywriter, you will face plenty of frustrating issues with clients that can be avoided if you have a strong copywriter agreement in place. We know that many copywriters create either a basic agreement with their clients or have no agreement at all. This leads to scope creep, endless revisions, and expectations not being met, amongst other issues. A copywriter agreement that is insufficient will not provide adequate protection for you in the short or long term.

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Content Creation, Events, Creative business Emma Heuston Content Creation, Events, Creative business Emma Heuston

Product Photography: How to make money with product photography

Product photography is a seriously growing area of professional photography. In the last few years there has been explosive growth in online retail/ecommerce coupled with an increasing awareness that high-quality photography is a necessity to make sure products sell online. We’ve seen a sharp rise in photographers specialising in this niche, and many digital agencies have also jumped on the opportunity to add product photography services to their offering.

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Professional Services: It’s time for a digital product strategy

Over the last twelve months, I’ve had a number of people tell me that they started their business during the pandemic or found they had to move their traditionally offline business, online. These clients, who are in professional services and also professional support services, have said they have adapted and over time discovered it to be convenient for them,

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